In many ways, doing business today is more difficult than it was before everything became digital. Before the Internet existed all you had to do was list your local business on any applicable print directories and you could be found. Now that more people are using the Internet as their primary resource for information, print directories are nearly extinct.
You need to be establishing an online presence for your local businesses with Google maps SEO even if you do not have a website. A website will be only a part of your marketing plan not your entire marketing strategy.
Many business owners assume that having a website will increase their business leads or sales automatically. But, a local business that has a website must spend some time and resources to get their business listed for local search results. A website will do little good if it cannot be found. To get better results from your website your first goal should be to take advantage of maps SEO.
Local maps have become a very visible part of search results and in order to increase your organic search result placement it is very helpful to use maps SEO as a marketing strategy. Many of your competitors are probably already using maps SEO to gain visibility in their local area online.
Users rely on local data and local search results to be completely accurate. So it will be very important for you to make sure that the information that exists about your business online is complete and correct. This could mean the difference between a customer choosing your business or your competitors and is also an important way to improve your maps SEO.
Google local and Google Maps are great for sending free targeted traffic to your website. It helps potential customers to find your business on a map within their Google organic search results for their local area. All you need to begin taking advantage of maps SEO is to log in to Google Local and follow the instructions.
You will have to have a Google account if you don’t already, but that will only take a few minutes to setup. You will enter your business address, telephone number, web address, and a brief description of what your business does which should be optimized for maps SEO. You will then be asked to verify your information. According to Google it normally takes 24-38 hours to be listed. You can monitor and edit your submission and your listing’s success from the place where you entered it.
If you are interested in learning more about what maps SEO can do for your business, give Local Map Fusion a call at 1-877-264-5798.